Time's Running Out to Win Free Yankees Tickets!

There are only TWO DAYS LEFT to enter to win two pairs of tickets to the Yankees vs. Mariners game on May 16th! So if you haven't already, be sure to head over to our Facebook page (facebook.com/SchumacherChevroletNJ) and click on the "Enter to Win" tab now before you miss out!

Take a Look at This Dealer Rater Review!

Today on our Dealer Rater page, we received some very kind words from a recent customer who had great things to say about our service:

"From our very first contact with this dealership my wife and I knew Schumacher Chevrolet deserved top marks. Schumacher's web site was setup so we could search for a 2013 Chevy Traverse 1LT with the trailering package we needed. Our experience was that many NJ Chevy dealer web sites don't bother to let you search by packages or options or they have results from searches that have hidden prices saying "call for price". That's just lazy! After we requested an email quote, Allison Lastfogel quickly found a matching vehicle and sent a friendly, well-organized quote which showed everything in a no-nonsense, easy-to-understand format. We decided to visit Allison at Schumacher and go for a test drive in a similar Traverse without discussing any deal. That's when we met Rita. She went with us on the drive and guess what? There was zero pressure during or after that drive. We have to admit this was quite impressive and reason alone to buy a car from Schumacher. We were actually sold at that point. Rita located the vehicle at another dealer based on Allison's search and arranged a no-obligation swap. Then a few days later we came in, met with Rita, and then Jeff Schumacher and well, we bought that car for an excellent price. Listen, we're a retired-military family so we've bought many new and used cars from dealers across the country and overseas. Take it from us, Schumacher Chevrolet was hands-down THE BEST and most enjoyable experience we've ever had buying a car."

To read the full review, go to http://bit.ly/VFJPXz.

Chevy Sees Greener Pastures with 2014 Silverado High Country

It's no secret that full-size pickups are the financial engines that power Detroit automakers – it's been that way for decades. In recent years, though, growing consumer appetites for dolled-up trucks has meant even more opportunities for manufacturers to line their coffers while pleasing increasingly discerning customers. Trims like King Ranch on the Ford F-Series and Laramie Longhorn on Ram trucks now include high-end amenities that were the exclusive preserve of luxury cars just a few years ago.

General Motors has been content to let its GMC brand harvest top-shelf pickup buyers for some time now – particularly with its high-line Denali models – but it's hard to turn away easy profits. GM says over 30 percent of new pickup sales now transact above $40,000, and that figure is growing by the year. Thus, it's no surprise that execs are finally letting Chevrolet get in on the action with this new range-topping High Country trim for the 2014 Silverado. Officials tell Autoblog that it's the first premium-branded Chevy pickup since the Cameo Carrier of the 1950s.

Sitting above the LTZ and Z71 off-road model, the Silverado High Country sets itself apart with trim-specific chrome grille and body-color bumpers front and rear – the only fullsize Chevy so equipped – along with unique 20-inch alloy wheels and a few bits of chrome frosting to go with the usual complement of badges. Available only in crew cab configuration, High Country will be offered in both two- and four-wheel drive with the buyer's choice of V8 engines – 5.3-liter or 6.2-liter – along with either a 5-foot, 8-inch or 6-foot, 6-inch box. There are no specific powertrain or suspension calibrations for the model.

Inside, the changes continue the somewhat restrained Western theme, with saddle brown leather (a grade nicer than what's found in lesser Silverados) lining heated and cooled bucket seats that have the High Country logo embroidered on the headrests. We've already had the chance to sit in the truck, and it's a comfortable, high-quality environment that's perhaps a notch or two down on the cowboy overtones compared to something like an F-150 King Ranch. GM knows they need this model to perform well in Texas, the nation's largest truck market, but they're also hoping the model plays well on the coasts.

Pricing has not yet been announced, but options will be few. A High Country Premium Package with driver alert technologies (read: lane departure and collision warning, rear cross-traffic alert and haptic seat), power pedals, trailer brake control and heated steering wheel figures to be the big-buck bundle, while other options will include navigation, sunroof, rear-seat entertainment, and GM's new CornerStep bumper finished in chrome.

Interestingly, Chevy's research suggests that pickup buyers at this elevated price point are less brand-loyal than those under $40k, so the company is eying more conquest sales than it might with lesser models. Yet officials say they don't think High Country will cannibalize GMC Sierra Denali buyers, because despite their close mechanical and visual kinship, the two brands support different owner demographics (GM labels target High Country buyers as "Everyday Hero" and Denali customers as "Disciplined Achievers"). As it is, the High Country will be priced above the starting price of well-equipped Sierras but fall short of Denali models. The latter will also keep some exclusive features to ensure it remains GM's most prestigious pickup, including a reconfigurable eight-inch screen in the instrument cluster. Chevy Truck director of marketing Maria Rohrer says the two GM divisions are working "closer than ever," presumably to make sure the divisions don't step on each others' toes as they approach each other at the high-dollar summit of the truck market.

(courtesy of Autoblog)

The 11th Annual Achilles International Hope and Possibility 5 Mile Race!

Schumacher Chevrolet, along with your fellow Chevy Tri-State dealers, are honored to support the 11th Annual Achilles International Hope & Possibility 5 Mile Race on June 30th! Don’t miss your chance to win 2 FREE entries to this event by clicking on this link: http://bit.ly/12PrQji.

Happy Cinco de Mayo!

Not only is today Friday, but it's also Cinco de Mayo this weekend! Let us know how you plan on celebrating, or if you plan on cooking up something special that day.

Throwback Thursday: Vintage Ad Edition!

It's time for another edition of Throwback Thursday! Today we've dug up this vintage magazine ad for the Camaro SS. Can you guess what year of Camaro this is advertising?

Schumacher Chevrolet is Proud to Honor Those Who Serve

Schumacher Chevrolet is proud to honor those who serve in our armed forces. As our way of showing our gratitude for their service during Military Appreciation Month, those who purchase an eligible new Chevrolet with the Chevrolet Military Discount will receive a special Honor and Valor badge to display on their new vehicle.